Meet Kimberly Bordonaro, who needed help in growing her blog and fueling her business. I asked her five questions and this is what she said:
What did you think about blogging BEFORE enrolling in Blog that Converts?
Before enrolling, I had success with my blog in gaining attention from influencers and converting clients for my higher end programs. However, I wanted to excel and grow my blog, especially by learning from someone I admire.
What did you think about blogging AFTER going through the training?
I definitely have more focus on the type of content I am writing, as well as being more selective in regards to guest blogging. [Note from Derek: Most people do guest blogging wrong… in Module 3 I show you how to do it the right way].
I also appreciated getting Derek’s “behind the scenes” look at how he gathers market data and receiving the bonus interviews. I was really impressed by the program and happy that I made the investment.
What big problem were you facing BEFORE BTC? What from BTC helped you solved that problem?
My biggest problem has been selling products from my blog (without feeling obnoxious). It’s easy for me to sell higher priced items like my consulting services, but for some reason I get hung up on the lower priced items (which typically don’t involve face-to-face selling).
The course helped me get “unstuck” with finding the right words. In the upcoming weeks I will be launching a new product and I’m certain that the knowledge I gained from BTC will help me do just that.
What specific results have you achieved as the result of this training?
While I didn’t specifically reach out to one influencer (they contacted me), I had a plan in place to promote my SPS because of my experience with BTC.
[Note From Derek: In Module 1, I talk about a technique I call the SPS. It’s an immediate way to position yourself as an expert in the marketplace]
… Which resulted in a spike in website traffic that included:
* 52 visits directly from her site
* A 382.6% increase in traffic to my post for my SPS
* 47 new blog subscriptions on the day my guest post when live (15% increase in subscriptions for that particular list)
Also, regarding my SPS, I am using this as the cornerstone of my upcoming product launch. I’ve used BTC techniques to promote this on other blogs that I guest post for and have had lots of success in getting the word out.
I have also reached out to a number of influential bloggers who have been happy to share my post with their audience and increase viral growth – also resulting in converted blog subscribers.
To date, I’ve doubled my subscriber list and it keeps growing. I credit most of this increase to the BTC course for helping me focus on my results.
My next stage will be applying Derek’s sales techniques, which I am certain will result in even more success.
What would you tell another “new student” of Blog that Converts? What words of advice would you have now that you’ve gone through the program?
BTC is a great investment for new and intermediate bloggers. At first, I was a bit wary of signing up because I didn’t want to get the same old information on how to blog.
I am happy I went through with it! Derek packages his information in such a way that you are always getting “a-ha!” moments.
While I was already doing a lot of what Derek teaches in the course, he helped me focus my blogging efforts to generate more traffic, without doing extra work, and ultimately convert them into subscribers.